Comms & Media Relations Development & Leadership
Opening the Commonwealth door.
CEO Roundtable of Tanzania · Commonwealth Business Forum Engagement
The challenge
Ahead of the Commonwealth Business Forum 2022, CEOrt and the Rwanda High Commission wanted more private-sector participation and awareness of the forum’s opportunities.
The insight
“Business leaders show up when their peers are already in the room.”
The idea
A high-level breakfast roundtable of business leaders, diplomats and policymakers, extended through press, executive visibility and targeted media outreach.
The work
- Breakfast roundtable event
- Stakeholder engagement
- Press engagement and executive visibility
- Targeted media outreach
The results
Extensive Tier-1 coverage across print, TV and digital
Higher visibility for the Commonwealth Business Forum
CEOrt built as convenor of public-private dialogue
Related: more development & leadership work
